Stories

Use your email to stand out from the crowd ! Crossware reference story

Emails may be considered old fashioned, but in reality, they’re still the most widely used and successful marketing channel. Email marketing today recognizes the value of building your brand – emails should share your company branding, look consistent, be personalized, and display equally well on every device (mobile especially, since everyone is checking their inboxes on their phone). At the Engage event that took place in Rotterdam on May 2018, I had the pleasure of interviewing Amanda Abbitt, Sales Support Manager for EMEA at Crossware, an international leader in company email signature management. Crossware’s flagship product, Crossware Mail Signature, gives users complete control over their company email signatures.

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