HOW TO PUT COLLABORATION AT THE CENTRE OF YOUR BUSINESS
In the hyper-modern era where we are living, new technologies and social media are affecting our way of working and living. Now, everyone worldwide, needs to be 24h connected, 100% efficient and productive. The key to survive in this environment, especially for businesses, is collaboration.
Living in a transforming environment
The face of work is rapidly changing and it is affecting organizations in many aspects. Firstly, team work has been modified: moving away from only resourcing projects and initiatives internally, supply chain partners, business partners and customers are increasingly involved in a tight-knit collaboration to deliver joint value. Secondly, decision-making processes are transforming, mainly due to the more than ever limited time available to evaluate choices, outcomes, challenges and to plan how to respond efficiently. Lastly, the legal and regulatory demands are revolutionizing with tightening mandates on data protection and data sovereignty. In response to these multi-faceted changes, organizations should choose for modern approaches that enable people to connect, communicate and collaborate.
The key is Collaboration
There are many reasons why this collaborative change in organizations is necessary today. On one hand, current enterprise tools are outdated and outmoded, while now the need is for fluid tools that enable connection from anywhere. The challenge is how to introduce new technological capabilities in enterprise communication. On the other hand, consumer-oriented tools have outpaced enterprise capabilities. With the widespread adoption of new technologies and platforms such as Facebook, WhatsApp and LinkedIn, consumers have limitless connectivity to communities, ideas, and expertise. As a consequence, the idea of both contribution and consumption, a change from one-way, consumption-only traditional media channels is becoming more and more real. Companies and organizations should think about how to manage these changes in the consumer landscape to benefit business. Furthermore, we should take into consideration the huge amount of availability of new technologies. Both newly released and well-established vendors are releasing a torrent of new technologies. Business leaders should determine which new technologies have the greatest potential for improving their business.
What is needed to reach Collaboration?
Success with collaboration as a strategy requires several enabling conditions, such as:
- Clear linkage and alignment between the collaboration intent, business vision and strategy.
- An organizational culture that encourages key collaborative behaviors to drive innovation and performance. On the contrary, employees in a hierarchical organization with strict processes will find it more difficult to collaborate.
- Leadership that can drive the adoption of new ways of working by setting a good example.
- Recognition that collaboration is a human activity, and that face-to-face meetings have an important place in the collaboration repertoire.
- Availability of an appropriate collaboration platform and set of tools that support business needs,
- the organizational culture and the emerging technology ecosystem.
Follow the right methodology
The PACE methodology can provide a concrete help for organizations that wants to become collaborative businesses. In particular, four phases are essential in this process:
Start with a consultancy-led engagement to understand your organization and define the opportunity for becoming a collaborative business. By working with key stakeholders, using assessments, interviews, workshops, company-wide surveys and illustrative productivity scenarios, the vision will be defined. Then, with a well-balanced 3-year goal/3-month plan, the road to achieve your vision is set.
Acquire the new collaboration resources required to execute the plan: new technology to support collaborative working strategies, a business framework and an adoption strategy to instill change and transformation across your organization.
Inspire, equip and motivate your people to embrace the transformation journey in their sphere of work in the newly emerging collaborative business.
Optimize and increase the value of your change for a collaborative company. Address key challenges that threaten the output of the process and ensure ongoing alignment with the business goals.
Putting collaboration at the center of your business is crucial nowadays, if you want to be competitive in the market and optimize your efficiency and productivity. In other words, be the leader, by reaching the best results, in the easiest, smartest and most collaborative way.